COURSE OBJECTIVES

The course aims at equipping participants to train communication/information officers on how to prepare and develop viable communication strategies.

KEY TOPICS

• Communication mapping;
• Identifying communication opportunities;
• Setting out communication objectives;
• Developing communication messages;
• Identifying communication channels;
• Developing strategies; and
• Budgeting as well as M&E.

LEARNING OUTCOMES

By the end of the course participants will be able to:

• Prepare, develop and implement viable communication strategies;
• Budget for CS; and
• M & E communication strategies.

TARGET PARTICIPANTS

Communication/information officers.

Offered By : Journalism - School of Journalism and Mass Communication

OTHER DETAILS

Cost: 300,000

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